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Featured Itineraries

Costa Rica East to West

Discover mighty volcanos, lush cloud forest, incredible wildlife, stunning beaches, local hidden gems and quirky cultura[..]

Costa Rica East to West

Costa Rica East to West image

Moroccan Adventure, Marrakech to the Desert

This magical 6-day Moroccan journey, specially crafted for those in search of an unforgettable experience. Dive into the[..]

Moroccan Adventure, Marrakech to the Desert

Moroccan Adventure, Marrakech to the Desert image

3 Night Romantic Aurora Adventure in Saariselkä

The ultimate escapist getaway for two, this adventurous, romantic destination is breathtaking in its isolation and beaut[..]

3 Night Romantic Aurora Adventure in Saariselkä

3 Night Romantic Aurora Adventure in Saariselkä image

14 Night Sri Lankan Family Adventure – Summer

On this once in a lifetime holiday explore Sri Lanka's diverse nature and culture with a packed itinerary featuring rain[..]

14 Night Sri Lankan Family Adventure – Summer

14 Night Sri Lankan Family Adventure – Summer image

Peru Adventure and the Amazon

Explore the culinary diversity and rich history of Lima, Peru's Capital City. Gaze at Andean condors as they glide over [..]

Peru Adventure and the Amazon

Peru Adventure and the Amazon image

Hanoi to Ho Chi Minh – Ultimate Vietnam in 14 days

This once in a lifetime trip takes you to the real Vietnam. See Hanoi like a local, cruise beautiful Ha Long Bay, visit [..]

Hanoi to Ho Chi Minh – Ultimate Vietnam in 14 days

Hanoi to Ho Chi Minh – Ultimate Vietnam in 14 days image

Not your Usual Holiday Collections

Wildlife Holidays in Costa Rica Image

Wildlife Holidays in Costa Rica

Lapland Breaks with Older Kids Image

Lapland Breaks with Older Kids

Painting Holidays Image

Painting Holidays

Wellness Holidays Image

Wellness Holidays

Cooking Holidays Image

Cooking Holidays

Arts and Crafts Holidays Image

Arts and Crafts Holidays

Wildlife Holidays Image

Wildlife Holidays

Photography Holidays Image

Photography Holidays

Food Adventures Image

Food Adventures

Meet our Local Host

"I've spent my life exploring the world. From traversing every corner of my beloved Costa Rica to uncovering hidden gems in Central and South America, my passion for discovery led me to leave engineering behind and create unforgettable travel experiences." - Roberto, Costa Rica

Take me there

Meet our Local Host.

"I've spent my life exploring the world. From traversing every corner of my beloved Costa Rica to uncovering hidden gems in Central and South America, my passion for discovery led me to leave engineering behind and create unforgettable travel experiences." - Roberto, Costa Rica

Take me there

About Us

Authentic Experiences

We go deeper, connecting travellers with passionate local hosts who unlock hidden gems, share their expertise, and bring each destination to life.

Experience Collections

Unique Stays

We handpick our properties so where you stay becomes part of the adventure - premium, characterful accommodation that enriches the journey.

Discover More

Private Journeys

Private journeys designed entirely around you, with immersive transfers, flexible dates, and the freedom to explore at your pace. Every itinerary is just a starting point, book it as is, adjust it, or tailor it completely.

Be Inspired

Proud To Be B Corp Certified

As a certified B Corp, we ensure every itinerary gives back: Supporting local communities and protecting the environment. We aim to not only protect the destinations that our customers visit, but to also leave a positive impact wherever you go.

Our Sustainability Commitments

Life's too short to miss local experiences when you travel

Always fast to reply, understanding and actually wanting to help the customers. ...you have been flexible and so understanding that I have been reassured enormously. Personally I feel lucky to have booked this holiday through NITGB so thanks again!

Catherine

This trip was amazing. If you want to experience a ‘local’ trip and see some stunning parts of northern Vietnam which not many travellers have seen, then this is perfect for you.

Jonty - UK

Their refund policy was super clear and personally we were convinced and reassured. Due to Covid we had to cancel everything. They within an hour with total reassurance that every cent would come back. It was in our account 24 hours later. There is no doubt that we will book all our future international adventures through NITGB.

Sarah - Cape Town

Have been to Rome many times and this was completely new, exciting and different! Marco was wonderful and everything we did enhanced our experience for the day!

Melville - New York

It is easy to write a good review when a holiday has been enjoyed or when a small issue has been resolved. However, when a serious issue arises then an extremely capable agent is needed to provide support. This happened to me. I knew I was safe in her hands and my trust was not displaced. I would not consider going elsewhere for a holiday booking. I am just grateful that I chose what I consider to be the very best agency available.

Elaine Wilkins

Get inspired

Visit our blog

Want to Get Off-the-Beaten-Track in Sri Lanka? image

Want to Get Off-the-Beaten-Track in Sri Lanka?

Discover Sustainable, Authentic Adventures Getting off the beaten track in Sri Lanka, and other places across the world, is becoming so important for the environment, the economy and local communities. With recent figures showing that about 9% of global emissions come from tourism, around 13% of global GDP comes from... Read More »

Travelling off-peak: the perks and problems image

Travelling off-peak: the perks and problems

We’ll never tire of talking about the value of travelling off-peak, it truly is the unsung (or in our case very much sung) hero of sustainable travel. We spent the weekend at the Destinations Travel Show, where we spoke to so many of you about our holidays and sustainable travel.... Read More »

The Ultimate Morocco Travel Guide image

The Ultimate Morocco Travel Guide

A Guide to the Home of Adventure Tourism Morocco holds such an iconic place in the cultural consciousness, often called the ‘gateway to Africa’, the jewel of north Africa is quickly becoming more accessible for budget holidays and mass tourism. With more tourism comes more possibilities, both for the tourists... Read More »

NITGB Launch Green Horizons image

NITGB Launch Green Horizons

“Exclusive interviews are covered with tourism pioneers revolutionising sustainable practices in their regions, as well as practical case studies” – TTG magazine At Not in the Guidebooks we’re always looking for ways we can travel more responsibly. Mostly, that has involved creating holiday itineraries that better serve local communities and... Read More »

Colombia Adventure Holidays: Our Latest Destination image

Colombia Adventure Holidays: Our Latest Destination

Why Colombia Adventure holidays in 2025? Carol, founder and CEO at Not in the Guidebooks, recently took a trip to Colombia. Carol’s Colombia adventure saw her venture off-the-beaten-path, meeting with indigenous communities and local Colombians. What struck Carol most was ‘how welcoming the people are and how united they are... Read More »

Our Top UK Wellness Breaks in 2025 image

Our Top UK Wellness Breaks in 2025

Deciding to change your life on the 1st of January is no longer just an empty promise, with the rise of UK wellness breaks and retreats, it’s becoming only too easy to embrace a new healthy lifestyle. With wellness breaks you can learn and practice healthy living with the help... Read More »

NITGB Achieve B Corp Certification image

NITGB Achieve B Corp Certification

At Not In The Guidebooks, we believe that travel has the power to transform lives and communities for the better. Founded on the principle of providing travellers with off-the-beaten-path experiences led by local experts, we have always prioritized sustainability and ethical business practices. From supporting small-scale local operations and businesses,... Read More »

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