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Meet the Not In The Guidebooks team

We are a group of people united by a love of travel. Together we are well on the road to creating a new dynamic business that allows fellow explorers to discover unique, authentic experiences, the kind of experiences that create memories that last a lifetime.

We understand that travel can’t be summed up by photos of famous sights and landmarks. What makes travel so special is the connection one makes with the local people, it’s experiencing new cultures and learning about other ways of living, and seeing a place through the eyes of a local.

We’re working to bring experiences like this to you so that you too can discover the world through a local lens and experience things that are not in the guidebooks.

Carol

Managing Director

Carol is the founder of Not In The Guidebooks – as you might expect, as the leader of our team, she has a passion for travel done properly. She’s been exploring the real, authentic side of new places around the world for years, along with her husband, and her three boys (now all grown up). After many years working in e-commerce and travel, she started Not In The Guidebooks to fill quite an obvious niche – helping people to travel independently, meeting local people and really getting under the skin of a location. In short, avoiding the big tour buses and stampedes of tourists in favour of a more genuine look at everything a new location has to offer.

Tony Seaman

Chairman

Tony has spent all of his working life in the travel and tourism sector. He loves travelling and has been fortunate to combine his passion with a career that has taken him to every corner of the globe. He is completely committed to helping local communities benefit from tourism without damaging their local environment, fully embracing responsible and sustainable tourism. He is very proud that Not In The Guidebooks does what it says on the tin.

Tony Seaman

Will

Content Manager

Will is our team’s Head of Content and sees travel as the be-all and end-all of pretty much everything. He’s been to South America, South Africa and South East-Asia, and when he’s not travelling to places preceded by the word South, you’ll find him climbing, writing, trying to be vegetarian or obsessing over music, preferably in a different country.

Debbie

Head of Trade Sales

Having spent her entire working career in the travel industry it will come as no surprise that Debbie obviously loves to travel!

Her career, combined with her own passion to travel, has taken her around the world, including The Far East, Indonesia, Mexico, USA, Canada, and of course across Europe. She’s not one for sitting on a beach all day every day but would rather get a real feel for the places she visits by sampling the local food and trying local activities – she’s come to the right place at NITGB!  Debbie looks after all of our lovely travel agent partners, so if you’re a travel agent and you’re not already working with us, get in touch with Debbie today – she’d love to hear from you!

Debbie

Lee

Head of Customer Experience

After leaving Buffalo NY to travel the world teaching in Czech Republic, Mexico and South Korea, Lee finally settled and accepted Liverpool as her home. But her wanderlust is never far at hand – with a British husband and 2 Korean dogs. She started sharing her love for travel at GoLearnTo, where she helped travellers like herself connect with local people who are eager to share their knowledge across the world! She’s joined the Not In The Guidebooks team to continue doing exactly that – give us a call or drop us an email, and you’ll find her at the other end.

Wendy

Social Media Manager

Originally from Leicester, Wendy worked in the City of London and the West End for 11 years, and now lives near Montpellier in the South of France.

She’s always worked in the travel industry, from booking holidays, to business travel, to then falling into group & conference travel and now firmly finding a home in social media.

Now with 2 teenage girls, holidays can’t be spent sitting doing nothing. Their favourites have included dolphin watching with marine biologists, snorkelling with turtles & taking a cable car up a volcano.

Wendy

Lydia

Commercial Director

Lydia is responsible for researching all our wonderful experiences, connecting with local hosts and developing amazing authentic experiences that you will love! Interacting with our customers, our panel of experiential travellers and our hosts to ensure we make your holiday amazing, with her finger on the pulse to find new and exciting destinations and passionate local hosts who share our values for responsible travel. Lydia has been lucky enough to work in travel her whole career and has visited over 60 countries and counting! She would love to hear about your best local holiday experience.

Alice

Sales & Marketing Support Executive

Alice was born and raised in London but life has taken her further afield, having visited over 50 countries in 6 continents. She has worked in the travel industry for nearly five years and loves helping to make people’s travel dreams come true.
Alice feels happiest when immersing herself in another culture and taking home unforgettable experiences. Favourite travel experiences include: spending time with a local family in a small village near Cuzco, eating home cooked food in northern Vietnam, and road tripping across New Zealand.

Alice